Local SEO is also conversion. If your site is slow, prospects doubt and bounce.
Quick wins
- Compress images
- Optimize fonts
- Reduce scripts
- Smart lazy-loading
Simple test
Open your site on mobile 4G. If you wait, prospects wait too.
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Local SEO for lawyers: why a fast website increases leads (even if you already rank)
SEO local
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2026-02-12
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8 min
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