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Law firm reviews: what to ask (and how to stay professional & compliant)

SEO local 2026-02-11 8 min

Reviews are both SEO and conversion leverage. In legal, stay professional and careful.

Best timing

  • After a helpful consultation
  • After a positive milestone

Simple professional script

“If our conversation was helpful, would you be open to leaving a review? It helps people with the same issue find the firm.”

What to avoid

  • Asking for case details
  • Replying with confidential information
  • Incentives / gifts (risk)

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